Sustained Policies on Technical and Operational aspects of IT Industry – A Case Study of Tata Consultancy Limited

Abstract

Running an IT company in India is one of the challenging jobs in the current scenario because
of changes in IT technologies. Most of the graduates try to get their career in the same field, in
the same reason, there are plenty of IT companies are opens their door to those graduates to do
business in the software sector. There are several industries and numerous companies in each
industry. Here each company follows different strategies to step up the industries thereby to
survive and make a profit. Software and Information Technology (IT) is one of the segments
where a number of departments are working together to develop products or to give services.
TCS (Tata Consultancy Services Limited) is one of the most reputed Indian based IT company
particularizes its business all over the world around 46 countries. It is a leading information
technology firm and software outsourcing organization in the world. In its journey of business,
it was a partner with many companies from the past 50 years. TCS deals with consulting-led,
cognitive powered, incorporated selection of business, machinery, facilities, and solutions. In
terms of market capitalization, TCS becomes the second top company in India. According to
Forbes’ most innovative company list, TCS placed 64th rank in all over the world and 1st rank
in India. It service provider sector TCS has second place in all over the world. This paper is
scrutinized how the company’s growth takes place from 1968 to till date. And what are the
other software companies in India that compete with TCS, Different industries in which TCS
expands its business wings, different products, and services of the company and various
strategies used by the company to expand its business and market capital. Contribution of the
company to software industry as well as our nation and listed number of awards and accolades
received by the company and also explored some problems faced by software companies in
India including TCS. And finally, we analyze the business strategies of the company using
SWOT analysis.