GANESH H R; AITHAL P. S; KIRUBADEVI P. Optimal Category Mix in Multi-Category Retailing – Insights from an Experiment . International Journal of Case Studies in Business, IT and Education (IJCSBE), [S. l.], v. 4, n. 1, p. 112–126, 2020. DOI: 10.47992/IJCSBE.2581.6942.0067. Disponível em: https://srinivaspublication.com/journal/index.php/ijcsbe/article/view/412. Acesso em: 27 jul. 2024.