PRITI K. RAO. The Changing Paradigms in Lifestyle Marketing - A Case Study Approach with Reference to Watch Industry. International Journal of Case Studies in Business, IT and Education (IJCSBE), [S. l.], v. 1, n. 1, p. 27–34, 2017. DOI: 10.47992/IJCSBE.2581.6942.0004. Disponível em: https://srinivaspublication.com/journal/index.php/ijcsbe/article/view/344. Acesso em: 1 sep. 2024.