International Journal of Applied Engineering and Management Letters (IJAEML) Vol. 4, No. 2, 2020

#Paper 1, Vol. 4, No. 2, 2020, PP: 1-21

Consumer Communication Deployment Tactics: An Integrated Framework for Lifestyle Brands and Retailers in India (CCF-LS)

DOI: http://doi.org/10.5281/zenodo.3971552.

H. R. Ganesha1, & P. S. Aithal2
1Chief Executive Officer – Consulting Division, Gramss Retail Trading Private Limited, Bengaluru – 560078, India and Post-Doctoral Research Fellow, College of Management& Commerce, Srinivas University, Mangalore – 575001, India.
E-mail: hrganesha@yahoo.co.in
2Vice Chancellor, Srinivas University, Mangalore – 575001, India.
E-mail: psaithal@gmail.com                                     Date of Publication: 30-07-2020

#Paper 2, Vol. 4, No. 2, 2020, PP: 22-30

Comparative Study on RFID based Tracking and Blockchain based Tracking of Material Transactions

DOI: http://doi.org/10.5281/zenodo.3977270.

Bhuvana R.1, Madhushree L. M.1& P. S. Aithal2
1Research Scholar, College of Management & Commerce, Srinivas University, Mangalore, India
E-mail: bhuvanareddy08@gmail.com
2Professor, College of Management & Commerce, Srinivas University, Mangalore – India
E-Mail: psaithal@gmail.com                                 Date of Publication: 09-08-2020

#Paper 3, Vol. 4, No. 2, 2020, PP: 31-40

Environmental Informatics Vis-à-Vis Big Data Analytics: The Geo-Spatial & Sustainable Solutions

DOI: http://doi.org/10.5281/zenodo.3977275.

P. K. Paul1,P. S. Aithal2, A. Bhuimali3,K.S. Tiwary4&G.C.Deka5
1Executive Director, MCIS, Department of CIS, Raiganj University, India
2Vice Chancellor, Srinivas University, Karnataka, India
3Vice Chancellor, Raiganj University (RGU), West Bengal, India
4 Dean (Science & Management), Raiganj University (RGU), West Bengal, India
5Deputy Director, DGT, Ministry of Skill Development & Entrepreneurship, GoI, New Delhi, India
Email: pkpaul.infotech@gmail.com                       Date of Publication: 09-08-2020

#Paper 4, Vol. 4, No. 2, 2020, PP: 41-77

A Literature Review on Application of Sentiment Analysis Using Machine Learning Techniques

DOI: http://doi.org/10.5281/zenodo.3977576.

Anvar Shathik J.1, 2& Krishna Prasad K.3
1Research Scholar, Srinivas University, Mangaluru, Karnataka, India
2Assistant Professor, Department of Cloud Technology and Data Science,
College of Engineering & Technology, Srinivas University, Mangaluru, Karnataka, India
3College of Computer Science and Information Science, Srinivas University, Mangalore, India
Email: anvarshathik@gmail.com                    Date of Publication: 09-08-2020

#Paper 5, Vol. 4, No. 2, 2020, PP: 78-95

Sales Personnel Attrition Control and Retention – An Integrated Framework for Lifestyle Retailers in India(RSPR-LS)

DOI: http://doi.org/10.5281/zenodo.3997370.

H. R. Ganesha1,& P. S. Aithal2
1Chief Executive Officer – Consulting Division, Gramss Retail Trading Private Limited, Bengaluru – 560078, India and Post-Doctoral Research Fellow, College of Management& Commerce, Srinivas University, Mangalore – 575001, India.
E-mail: hrganesha@yahoo.co.in
2Vice Chancellor, Srinivas University, Mangalore – 575001, India.
E-mail: psaithal@gmail.com                 Date of Publication: 25-08-2020

#Paper 6, Vol. 4, No. 2, 2020, PP: 96-110

Human Resource Management: Functions, Challenges and the Assessment of the Methods of Enhancing Employees Performances and Preventing Industrial Conflicts to its Bearable Minimum in an Organization

DOI: http://doi.org/10.5281/zenodo.3997390.

Oladimeji Sogo Osewa1&Olushola Titilope Osewa2
1Nigerian Defence Academy, Faculty of Art and Social Sciences, Department of Political Science and Defence Studies. Email: osewa.oladimeji@gmail.com
2A.B Micro Finance Bank Nigeria, Volks Branch, Badagry Express Way, Lagos State.
Email:osewatitilope@gmail.com            Date of Publication: 25-08-2020

#Paper 7, Vol. 4, No. 2, 2020, PP: 111-123

Transforming Indian Engineering Industries through Industry 4.0: An Integrative Conceptual Analysis

DOI: http://doi.org/10.5281/zenodo.4008834.

Michael Sony1& P. S. Aithal2
1Post-doctoral Researcher, College of Engineering & Technology, Srinivas University, Mangalore – 575 001, India
Email: emailofsony@gmail.com
2Vice Chancellor, Srinivas University, Mangalore, India,
E-Mail: psaithal@gmail.com         Date of Publication: 31-08-2020

#Paper 8, Vol. 4, No. 2, 2020, PP: 124-137

Design of “Industry 4.0 readiness model” for Indian Engineering Industry: Empirical Validation Using Grounded Theory Methodology

DOI: http://doi.org/10.5281/zenodo.4037603

Michael Sony1& P. S. Aithal2
1Post-doctoral Researcher, College of Engineering & Technology, Srinivas University, Mangalore – 575 001, India
Email: emailofsony@gmail.com
2Vice Chancellor, Srinivas University, Mangalore, India,
E-Mail: psaithal@gmail.com         Date of Publication: 20-09-2020

#Paper 9, Vol. 4, No. 2, 2020, PP: 138-158

Web-Oriented Things Systems with 5T Policy to Manage and Contain COVID-19

DOI: http://doi.org/10.5281/zenodo.4063922

Rajeshwari M1, Geetha Poornima K2, Vinayachandra3, & Krishna Prasad K4
1Research Scholar, CCIS, Srinivas University, Mangalore, India and Assistant Professor, Department of Computer Science, St Philomena College, Puttur, India
Orcid ID: 0000-0001-9613-4967;  E-mail: rajimuraleedhar@gmail.com
2Research Scholar, CCIS, Srinivas University, Mangalore, India and Assistant Professor, Department of Computer Science, St Philomena College, Puttur, India
Orcid ID: 0000-0001-9095-0349;  E-mail: poornima.sanjay@gmail.com
3Research Scholar, CCIS, Srinivas University, Mangalore, India and Assistant Professor, Department of Computer Science, St Philomena College, Puttur, India
Orcid ID: 0000-0002-9374-4871;  E-mail: veeciashu@gmail.com
4College of Computer Science and Information Science, Srinivas University, Mangalore, India
Orcid ID: 0000-0001-5282-9038; E-mail: karanikrishna@gmail.com
 Date of Publication: 03-10-2020

#Paper 10, Vol. 4, No. 2, 2020, PP: 159-173

Financial Impact Assessment of Time Overrun: A Case of Second Small Towns Water Supply and Sanitation Sector Project, Nepal

DOI: http://doi.org/10.5281/zenodo.4074715

Anjay Kumar Mishra1, & P. S. Aithal2
1Associate Professor, Madan Bhandari Memorial Academy Nepal, Urlabari 3, Morang, Nepal OrcidID: 0000-0003-2803-4918; Email: anjaymishra2000@gmail.com
2Professor, College of Management & Commerce, Srinivas University, Mangalore, India
OrcidID: 0000-0002-4691-8736; E-mail: psaithal@gmail.com
 Date of Publication: 09-10-2020

#Paper 11, Vol. 4, No. 2, 2020, PP: 174-187

Attitudes and Perspectives of Key Stakeholders in the Retail Start-ups toward Long-Term and Sustainably Profitable Business Model in India - An Empirical Evaluation

DOI: http://doi.org/10.5281/zenodo.4087497

H. R. Ganesha¹ & P. S. Aithal²
¹CEO – Consulting Division, Gramss Retail Trading Private Limited, Bengaluru, India, and Post-Doctoral Research Fellow at the College of Management & Commerce, Srinivas University, Mangalore, India. OrcidID: 0000-0002-5878-8844;
E-mail: hrganesha@yahoo.co.in 
²Vice Chancellor, Srinivas University, Mangalore, India. OrcidID: 0000-0002-4691-8736;
E-mail: psaithal@gmail.com 
 Date of Publication: 15-10-2020

#Paper 12, Vol. 4, No. 2, 2020, PP: 188-199

Economic Operation of Cement: A Case of Gautam Buddha Airport Upgrading Component Project

DOI: https://doi.org/10.5281/zenodo.4108233

Anjay Kumar Mishra¹, Rabindra Kumar Yadav² & P. S. Aithal³
¹Associate Professor, Madan Bhandari Memorial Academy Nepal, Urlabari 3, Morang, Nepal OrcidID: 0000-0003-2803-4918;
Email: anjaymishra2000@gmail.com 
²Asst. Sub Engineer, Purbakhola Rural Municipality, Palpa, Nepal
Email: rabiyd2050@gmail.com 
³Professor, College of Management & Commerce, Srinivas University, Mangalore, India OrcidID: 0000-0002-4691-8736;
E-mail: psaithal@gmail.com 
 Date of Publication: 21-10-2020

#Paper 13, Vol. 4, No. 2, 2020, PP: 200-210

Emerging Concept of Tech-Business-Analytics an Intersection of IoT & Data Analytics and its Applications on Predictive Business Decisions

DOI: https://doi.org/10.5281/zenodo.4151640

Sachin Kumar1¹, Devanshu Dube², Krishna Prasad K³ & P. S. Aithal*
¹Post Doctoral Research Fellow, College of Computer & Information Science, Srinivas University, Mangalore, India. OrcidID: 0000-0002-1136-8009; E-mail: sachinks.78@gmail.com
²Dept. of Computer Applications, Noida Institute of Engg. & Tech., Greater Noida, U.P., India.
OrcidID: 0000-0002-4350-7317
³College of Computer Science & Information Science, Srinivas University, Mangalore, India.
OrcidID: 0000-0001-5282-9038
*College of Business Management & Commerce, Srinivas University, Mangalore, India
OrcidID: 0000-0002-4691-8736
 Date of Publication: 02-11-2020

#Paper 14, Vol. 4, No. 2, 2020, PP: 211-221

Artificial Intelligence-Based Consumer Communication by Brick-and-Mortar Retailers in India Leading to Syllogistic Fallacy and Trap – Insights from an Experiment

DOI: http://doi.org/10.5281/zenodo.4320192

H. R. Ganesha¹ & P. S. Aithal²
¹ CEO – Consulting Division, Gramss Retail Trading Private Limited, Bengaluru, India, and Post-Doctoral Research Fellow at the College of Management & Commerce, Srinivas University, Mangalore, India. OrcidID: 0000-0002-5878-8844; E-mail: hrganesha@yahoo.co.in
² Vice Chancellor, Srinivas University, Mangalore, India. OrcidID: 0000-0002-4691-8736;
 
Date of Publication: 14-12-2020

#Paper 15, Vol. 4, No. 2, 2020, PP: 222-236

Chemical Additive Cascading System – A new Scheme for Enhancing Optical Nonlinearity

DOI: http://doi.org/10.5281/zenodo.4381128

Shubhrajyotsna Aithal* & P. S. Aithal**
* Dept. of Chemistry, College of Engineering & Technology, Srinivas University, Mangalore, India. 
OrcidID: 0000-0003-1081-5820; E-mail: shubhraaithal@gmail.com
**College of Management & Commerce, Srinivas University, Mangalore – 575 001, India
OrcidID: 0000-0002-4691-8736; E-mail: psaithal@gmail.com
 
Date of Publication: 21-12-2020

#Paper 16, Vol. 4, No. 2, 2020, PP: 237-252

Blockchain Technology: A Driving Force in Smart Cities Development linearity

DOI: http://doi.org/10.5281/zenodo.4417905

Dipak S. Gade¹ & P. S. Aithal²
¹ Post Doctoral Research Scholar, Department of Computer Science and Engineering, Srinivas University, Mangalore, India
ORCID ID: 0000-0002-0962-0375, Email: dipak.pdf@srinivasuniversity.edu.in
² Vice Chancellor, Srinivas University, Mangalore, India
ORCID ID: 0000-0002-4691-8736, E-mail: psaithal@gmail.com
 
Date of Publication: 31-12-2020

#Paper 17, Vol. 4, No. 2, 2020, PP: 253-264

Conceptualization of e-Learning Theories and Approaches in the context of Further and Higher Education

DOI: https://doi.org/10.5281/zenodo.4429449

Hegde Lata Narayan1 & Shailashri V. T.2
1Research Scholar, College of Management & Commerce, Srinivas University, Mangalore, India.
OrcidID: 0000-0003-3326-3715, E-mail: lathah69@gmail.com
2Research Professor, College of Management and Commerce, Srinivas University, Mangalore, India.
OrcidID: 0000-0002-1684-238X, E-mail: shailashrivt@gmail.com
 
Date of Publication: 31-12-2020

#Paper 18, Vol. 4, No. 2, 2020, PP: 265-274

Retaining the Power Backup of the Battery and Increased Life Span of the Battery for the Solar System- Challenges and Opportunities

DOI: https://doi.org/10.5281/zenodo.4435299

Sridhar Acharya 1* & P. S. Aithal2
1Faculty, College of Computer and Information Science, Srinivas University, Mangaluru, India
Orcid ID: 0000-0002-9996-0014; E-mail: sridharaacharya@gmail.com
2 Faculty, College of Computer and Information Science, Srinivas University, Mangaluru, India
Orcid ID: 0000-0002-4691-8736; E-mail:  psaithal@gmail.com

 
Date of Publication: 31-12-2020

#Paper 19, Vol. 4, No. 2, 2020, PP: 275-284

A Study on Blockchain Technology as a Dominant Feature to Mitigate Reputational Risk for Indian Academic Institutions and Universities

DOI: https://doi.org/10.5281/zenodo.4444329

Pradeep Kumar Rangi1 & P. S. Aithal2
1 Research Scholar, College of Management & Commerce, Srinivas University, Mangalore, India
OrcidID: 0000-0002-2052-9054; E-mail: pradeep.rangi@gmail.com
2 Professor, College of Management & Commerce, Srinivas University, Mangalore, India
OrcidID: 0000-0002-4691-8736; E-mail: psaithal@gmail.com

 
Date of Publication: 31-12-2020

#Paper 20, Vol. 4, No. 2, 2020, PP: 285-301

A Systematic Literature Review of Lexical Analyzer Implementation Techniques in Compiler Design

DOI: https://doi.org/10.5281/zenodo.4454632

Vaikunta Pai T.1, A. Jayanthila Devi2 & P. S. Aithal3
1Associate Professor, College of Computer Science & Information Science, Srinivas University, Mangalore-575001, India.
ORCID: 0000-0001-6100-9023; Email: vaikunthpai@gmail.com
2Professor, College of Computer Science & Information Science, Srinivas University, Mangalore – 575001, India.
ORCID: 0000-0002-6023-3899; Email: jayanthilamca@gmail.com
3Professor, College of Management & Commerce, Srinivas University, Mangalore – 575001, India.
ORCID: 0000-0002-4691-8736; Email: psaithal@gmail.com

 
Date of Publication: 31-12-2020
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